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Santa's Dash for Ca$h

Sat December 21, 2024 Denver, CO 80212 US Directions

Become a Sponsor

Pre-Event Contact

We would love to work with you to feature your product or business with our racers.  There are many ways to be involved and gain exposure, from hosting a packet pick up location or after party, sponsoring a water station, adding a goody or coupon to the goody bag, providing an in-kind donation/sample for the racers on the course or at the finish line, or setting up a booth on race-day at the expo. 

We can feature your business on the event web page, racer emails or social media!  All sponsorship payments must be received before your business is included in any kind of mention or posting.

Please contact our sponsorship team before the race with any questions:

Sponsor Contact:
AJ Benefield

Goody Bag Stuffer

If you have arranged to place something into the Goody Bag, please make sure your 'stuffer' reaches us by the deadline so our volunteers and staff can get it into each racer's goody bag!  Items received after the deadline will not be in the goody bag.

Stuffer Deadline:  FRIDAY before race week: December 13, 2024 by 4:00 PM

Stuffer Quantity: 350 (Subject to change closer to race date.)

Stuffer Address: MAIL OR DROP OFF: 3W Races at 7960 Hollywood St, Commerce City, CO 80022

If you would rather drop off in person than mail/ship your items, please email us in advance to make arrangements.

Tent/Table Rental:  You will be given approximately 12'x12' of space.  Tents and tables are NOT included, however, some of you have already arranged for table/tent rental from 3W Races.  In that case, your tent and or table will be set for you at your designated space.

A tent rental is $75 and tables are $10 each to rent for the event.  3W will bring the tent/table, set it up at your designated location and tear it down at the end of the event.  If you are interested in this arrangement, please coordinate with us at least one week in advance.

Racer Data: 3W Races Average Demographics:
69% Female
31% Males

3% Under 18
11% 18-29
21% 30-39
42% 40-49
18% 50-64
​5% Over 65

Race Day Logistics

ADDRESS: South Central Area
W 17th Ave
Denver, CO US 80212

TIME: 8:00-9:00AM Vendor Set Up, Race starts at 9:55am, 11:30am is Tear Down. The finish line officially closes when the last runner crosses.

SURFACE: Grassy Lawn. Tent WEIGHTS are recommended.  Stakes are NOT allowed in Sloan Lake Park.

BOOTH LOCATION:  Please check in the Race Director upon arrival and you will be assigned a location for set up.

PARKING: There is parking near the expo. If you have more than one staff member, please carpool! 


Race Day Contact

Race Director Direct Number:303-667-5685
AJ Benefield


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